A global platform to discuss on mind versus machine
in a hyper-connected world
Decision makers and C-level executives come together to discuss on the “Freedom to Connect” at Cloudsec 2018 in Mumbai. This event organised by Trend Micro reinforced its position as a global leader in IT security.
Cloudsec 2018 brought together industry experts, data innovators on latest threats and the newest cybersecurity technologies. Taking on the objective of reaching out to the audience in an environment that reflects with “mind versus machine”, the design was of imperial importance to project radical thinking.
Creative thinkers of NeoNiche focussed on ideas to bring out the essence of “Freedom to Connect” in the context of this practical environment while maintaining the radical output in designs.
Being on top of making the environment radical, the user experience was also taken into consideration at all touch points. The visual décor ended up in being one of the most appealing environment with concise use of space.
With multiple breakout sessions, a live workshop and a separate experience zone, the agenda was vast enough to encompass the core aspects of cybersecurity in the current technological landscape. The event flow was tailored to aptly incorporate the use of separate breakout session which were scheduled after lunch to minimize lag time from crowd movement.
On the event day, over 700 attendees from more than 300 companies were part of the annual CLOUDSEC 2018 conference. The Hands-on-Lab workshop which incorporated live demos on methods to deal with cyber threats was particularly well-received. With high-level of interest received for the event, we also utilized Facebook Live to showcase the core elements of the event. The event outreach counted on a total of 679,521 people through social media posts.