Crafting an enlivened and engaged atmosphere for Siemens internal stakeholders
Siemens India Business Conference 2019
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Siemens India Business Conference (SIBC) is an annual internal programme for employees where they celebrate success in the previous year and motivate stakeholders for the year to come. The two-day event spreads awareness about the current market situation of Siemens in India and globally.
Working on SIBC for the third year in a row, we understood that Siemens wanted to elevate the conference to the next level. After multiple rounds of conceptualizing and designing, we came up with an end-to-end experience that would grab attention and showcase Siemens in a larger than life format.
We decided to create a video that would iterate Siemens sentiments, set the tone for the event and create the right atmosphere for engagement to kickstart the event. With the right blend of motivation and aspiration to energise the audience, the video served to summarise the year gone by and prep the employees for what’s in store.
After the opening video, Sunil Mathur, CEO of Siemens India took to the stage to deliver the inaugural speech and discuss Vision 2020. The event followed through with multiple breakout sessions with key insights into the inner workings of Siemens. After the sessions, there was a special awards ceremony recognising the top performers of the year along with a slew of internal acts filled with melodious music and upbeat dance performances.
As the awards ceremony came to an end, we organised cocktails and dinner for all the attendees to conclude the night where a magician performed unbelievable feats in front of the audience. The next day was filled with breakout sessions along with an assortment of cuisine for breakfast and lunch. The event concluded by showcasing the way forward for Siemens and a thematic video which further motivated the employees to reach for the stars.
The larger than life stage with three LED screens that separated into three different breakout tracks along with the exquisite technical production that created an electric atmosphere and enhanced each performance were the highlights of the event. Siemens was pleased with the precise attention to detail and show running capabilities that delivered a grand event for all involved.