Check Point CyberNXT Summit 2022
Check Point wanted to create an exclusive Cyber Security Summit that is the only OEM-led cybersecurity conference in the country. The summit would be a holistic experience for over 400 attendees from the top organizations of the country for an in-person closed room session with the top leaders in APAC region providing them a hassle-free end to end experience. The outcome was a curated experience for the audience that enabled deep diving into the future of Cyber Security for the year 2023 and beyond.
Audience Acquisition of 400+ delegates were managed end to end by NeoNiche including invitations, confirmation calling, logistics, along with creating hassle free registration system based on QR code to track and analyse the delegate journey. Gaming zone and selfie zones were created to engage the delegates and maximize visibility and recall on social media. An immersive set up in terms or production was created for the keynote session and the awards & recognition session. Partner Hands-on booth was created for the delegates for on-spot solutions and networking among them.
A dedicated team with expertise in logistical movement was present to handle logistics of more than 100+ delegates from India and APAC region. An evening curated for C-suite leaders with some live band and 360 photo op zone for engagement and network with peers. Check Point India and Partners from the APAC region were impressed by the immersive experience created in a very short period and appreciated NeoNiche for going the extra mile when needed in helping them create a success story for Check Point in the post pandemic era.